Fama is often the piece of furniture you did not come in expecting to buy. Many customers first discover the brand by spotting an unusual chair in our showroom, sitting in it and realising it could be just right for a corner, hallway, reading space or alongside a sofa they already own.

That is where we think Fama is at its best. Its standalone chairs and occasional pieces combine distinctive shapes, excellent comfort and a level of movement and fabric choice that is difficult to find elsewhere.

Start with the chair, then decide how you want it to move

Fama makes fixed, swivel, rocking and reclining chairs, with some models combining several functions. A Moonrise, for example, creates a very enveloping sit and can add swivel, rocking and reclining movement, while other models are more upright or compact.

The differences are worth trying rather than choosing from a specification sheet. Sit as you would at home, put your feet up, try the movement properly and think about where the chair will sit in the room. You can explore our Fama occasional chairs and Fama reclining chairs to see the different routes through the range.

Use bold fabric without overwhelming the room

Fama is particularly good at colourful, patterned upholstery, but choosing one of its stronger fabrics does not mean covering the whole piece in it.

On suitable models, the seat, inner and outer back and individual cushions can be specified separately. That means a bold print can be balanced with quieter plains, or an accent colour can be picked up from artwork, curtains or another feature in the room.

There is a lot of freedom, but more is not always better. We often find that two or three well-chosen fabrics create a stronger result than making every panel different.

See the combination on screen, then check the real fabric

Our Ash Vale showroom has a large Fama configurator that lets us apply different fabrics to individual parts of a model. It is a useful way to experiment with combinations, tone down a bold idea or see how an accent colour could work before ordering.

We also keep several trolleys of Fama fabric samples. We would always recommend seeing the actual material as well as the digital version because colour changes with lighting and screens, while texture and pattern scale are much easier to judge from the physical sample.

There is more to Fama than the chairs on display

We have worked with Fama for close to 20 years and can access products from across the full Fama catalogue, not only the pieces currently on our shop floor. That includes fabric sofas, sofa beds, dining seating and other occasional pieces.

Our display changes regularly, so the best starting point is to try the pieces that are here, talk through how you want to use the furniture and then let us guide you through the wider range. You can also view all Fama furniture currently listed online.